Liberinco -- AI for the Day to Day: Empowering Financial Literacy through Conversational AI and Human Expertise
Social Challenge Addressed
Liberinco addresses the pressing issue of financial illiteracy and inequality in Bulgaria. Four out of five Bulgarians live pay-to-pay, and less than 10% invest. The lack of accessible, trustworthy financial guidance leads to economic vulnerability and decreased well-being. Liberinco aims to empower individuals aged 16–55 with tools, mentorship, and confidence to manage their personal finances and build sustainable financial habits.
Description of the Solution / Business Idea
Liberinco is a Sofia-based social-impact fintech that turns any smartphone into a personal finance coach. By blending conversational AI with a marketplace of vetted human advisers, the app unifies budgeting, gamified 'savings jars,' bite-sized education, and one-tap expert sessions. It follows a freemium model, offering free premium access for students, low-income households, and NGO-referred users. The mission is to foster long-term wealth-building habits and reduce inequality.
We are looking for:
- Funding
- Mentoring
- Team members
- Partners
- Visibility / media
- Legal or administrative support
We can help with:
- Expertise in fintech
- Behavioural economics
- Financial literacy education
- Community engagement
- Policy insights related to digital finance
- Cross-border collaboration
Related UN Sustainable Development Goals
Project Links
Project Details
-
Status:
In development -
Development Stage:
Pre-founding stage -
Estimated Budget:
250,000 BGN for 18 months of runway (development, marketing, and operations) -
Region:
BG41 - Yugozapaden (Bulgaria) -
Country:
Bulgaria